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Many website professionals rely on the SEOToolSet to analyze pages and track their SEO progress. Thousands of attendees have learned SEO methodology and best practices by taking Bruce Clay SEO Training courses and workshops around the world.
ADVANCED SEO TOOLS CODE
The first SEO training was held in 2000, and the following year Bruce penned the SEO Code of Ethics, which has since been translated into 18 languages.īruce Clay’s training, materials and SEO tools have always encouraged marketing professionals to uphold ethical SEO standards that “do no harm” to their clients. The industry needed solid training in effective and ethical SEO.īruce started sharing his SEO know-how along with his tools. Manipulative techniques and spam abounded.
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To rank in search results, people tried all kinds of tactics that went against the best interests of web users. And in those Wild West days, rules and best practices were hard to come by. As during the Gold Rush, enterprising opportunity seekers sought a stake in top search engine rankings.
ADVANCED SEO TOOLS FREE
Even today, the tradition continues - you’ll find many free SEO tools on this site in addition to the subscription-based SEOToolSet.īy 1999, search engine optimization as a field was exploding. were in high demand as the fledgling SEO industry grew. That simple program led to others, and soon the tools produced by Bruce Clay, Inc.
ADVANCED SEO TOOLS SOFTWARE
He programmed the first-ever software tool for keyword analysis. With his background in math and engineering, it wasn’t long before Bruce figured out a more efficient way to analyze a webpage. In January 1996, Bruce Clay began helping websites rank in search engines. These can be used to determine how Search engines index the file without relying on potential generic image names.SEO Tools and Training for Search Marketers Images and Media – Under the preview of an image, there are options to add an SEO Title and Description used as the title and alt tags for SEO purposes for an image in the page. You can read more about HTML Text Tags here. Showit automatically applies Text Tags based on the Font design settings you are using. headings should be used for main headings, followed by headings, then the less important, and so on. This helps them better understand the information found on your site. Text Content – Search engines use the HTML Text Tags to index the structure and content of your web pages. Share Image - This is the image that will appear when the link to that specific page is shared on social sites or elsewhere on the web. The description provides information in search results under a website's page title and encourages someone to click on the link. Meta Description – This is the description of the page and is typically included as the paragraph under a search result that describes the content of the page. (Google shows only 60 characters in title) This title should be concise with the keywords of your brand and the purpose of the given page. Page Title – The title of your website is very important as it describes what is in the page content and typically included in a search result.